How to Effectively Use On & Off Page SEO SEO isn’t taking a back seat anytime soon. But with new technology and updates, search engines are better able to track spammy SEO techniques and penalize accordingly. That means that your approach to SEO must be well rounded
Read more →Almost everyone has jumped on the popular social media sites like Facebook and Twitter. But LinkedIn is sometimes perceived as a third wheel. The benefit of LinkedIn is that it’s specifically tailored for networking professionals, so much so that it’s been nicknamed “the Facebook for professionals”. But
Read more →While some may argue that it’s only common courtesy to follow all those who follow you on Twitter, there’s more to consider than simply being nice. The choice of deciding what followers you should follow back is one that haunts veteran Tweeters and newbies alike. We’ve broken
Read more →There’s no doubt that a well written headline will draw in your reader. Did you know that 8 out of 10 people will read headline copy, but only 2 of them will read the rest? Want to know the secret to writing gripping headlines? Of course you
Read more →So, you’re ready to start your blog and write meaningful content for your readers. But how do you do it? You have to find your voice! This is what will differentiate you from your competitors, give off personal flavor, and make your work recognizable. While there’s a
Read more →Some bloggers say that the average lifespan of a blog post is 30-60 days. Most of the time, when your blog post is off of the front page, the old adage “Out of site, out of mind” holds true. But you spent lots of time creating the
Read more →If you’re new to the Twitter world, you may be wondering what the purpose of the frequently used hashtag (#) is. The sad truth, is that this helpful tool is often misused. In an effort to help you understand what the purpose of the hashtag is, we’ve
Read more →What better way to get more “likes” and generate buzz than a giveaway? They’re fun, everyone loves them, and they’re easier than ever to do. In 2009, Facebook severely tightened their promotional guidelines creating a great deal of confusion over what contests and giveaways were allowed. Thankfully,
Read more →Looking to amp your online sales? Here a few simple ideas for you to implement in your online marketing strategy to encourage those online sales. Know Your Client – Do the research to find out what your clients like and where they are online. Create online persona’s
Read more →While owning your own business gives you freedom to follow your passion, it also comes with a ton of responsibility (as if you didn’t know!). The sad truth is that many new businesses don’t last long. While there are many reasons for this, one is that business
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